Deliveroo eats into your margin and keeps your customers. OrdraFood gives you back an ordering and delivery system under your own name, at 0% commission.
Rating, reviews, list position, delivery zone: all of it is controlled by Deliveroo, not by you. Here's what that dependency really costs you.
On every order placed through the platform, a share of the basket goes to commission (up to ~30% depending on the platform and the source). The better your restaurant does, the bigger the cut - even though your own costs stay the same.
The customer file, order history, reviews and the Deliveroo Plus relationship all stay on the platform's side. You cannot contact a regular directly or send them an offer: it's Deliveroo that owns the relationship with the diner.
A drop in rating, a change in terms, an adjustment to your delivery zone or an account suspension can tank your visibility overnight. You're subject to rules you don't set.
Commission per order versus a fixed subscription, shared data versus your own customer file, rented visibility versus a direct channel you own.
A fixed subscription stays stable no matter your revenue. A commission, on the other hand, climbs with your sales. As an illustration: on €3,000 of orders at 30%, the commission is €900; on €5,000, it's €1,500. These are simple arithmetic calculations, not a guaranteed outcome.
Without access to the customer file, you can't send a loyalty card, a promo code or a reminder to your best diners. Your regulars stay Deliveroo customers who happen to pass through your kitchen.
Happy hour, lunch menu, buy-one-get-one: on the platform, you play within an imposed framework. Direct, you set your own prices, promotions and rules, with no algorithm arbitrating between you and your customers.
Starter €0 excl. VAT/month, Pro €19.99 excl. VAT/month, Premium €49.99 excl. VAT/month, Platinum on quote. No share of your basket goes to commission: the full amount of your orders comes back to you, minus online payment fees.
OrdraFood is hosted in France, with digital sovereignty in mind. Your orders and your customer file are yours: you can finally build loyalty directly, with no middleman between your kitchen and your customers.
You get started with no credit card and no commitment. You publish your menu, test direct ordering, and move up a plan only if you need to. It's also an alternative to Just Eat and an alternative to Uber Eats with no commission.
Your online menu, click & collect and takeaway ordering are available from the free Starter plan. Your customers order on your own link, not on a Deliveroo page shared with your competitors.
Draw your delivery zones on a map, with delivery fees and a minimum order per zone. You decide where you deliver and under what conditions, with no platform redrawing your perimeter for you.
Take card payments via Stripe or cash, with a persistent cart that follows the customer. The multilingual menu (FR, EN, ES, IT, DE, AR) widens your customer base, including for a dark kitchen with strong tourist demand.
The restaurant owner's mobile app notifies you on every new order and prints kitchen tickets. Your direct orders arrive in the same place as usual, with no change to how your dining room works.
Promo codes, happy hour, buy-one-get-one offers and a loyalty program: you run your sales the way you want, when you want. Check our promotions and promo codes page for everything that's possible.
Track your revenue with statistics and the dashboard, issue PDF and Factur-X invoices, generate a menu QR code and publish your restaurant website. All useful to understand why restaurants lose money on delivery platforms and take back control.
You don't have to cut everything at once. Keep Deliveroo as an acquisition channel for new customers, and move your regulars to direct ordering, where you keep 100% of the basket.
Slip a flyer or an OrdraFood QR code into every delivery bag, display your link in-store and on your social media. Your customers order directly from you, at 0% commission.
Week by week, the share of your direct orders grows and the platform's cut shrinks. You decide the pace: complement Deliveroo at first, then replace it if you want, once your regulars have moved over.
To go further: discover how to reduce your Uber Eats and Deliveroo commissions step by step, our commission-free ordering solution, how to manage your restaurant's delivery and a TheFork alternative for reservations.
0% commission, hosted in France, free Starter plan with no commitment. Keep Deliveroo if you want: you're just adding your own direct channel.
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Open the demo restaurant at /menu/demo - try the menu, the cart and the checkout. This is exactly what your customers get.
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